As exciting changes continue to disrupt and drive innovation, new technologies and trends provide endless opportunities for growth in the media and entertainment industry. The rollout of fifth-generation (5G) wireless technology will create a host of new opportunities across the media & entertainment sector, and as digitisation reshapes the landscape of this industry, customer touchpoints will become vital, with customer experience becoming the main driver of a company’s bottom line.
- June 11, 2021
The best way to build customer loyalty is by continuously improving customer experience (CX). In this article, we highlight 4 ways to improve your CX strategy for maximum customer retention.