As more customers start to leverage online and mobile banking, customers are growing to expect a high standard of personalised engagement across all channels. In line with this, financial institutions that emphasise omnichannel customer support, and create customised experiences across all touchpoints are expected to see the most significant rise in revenue and brand loyalty.
- July 15, 2021
New consumer behaviour patterns have emerged since the beginning of the Covid-19 pandemic as consumers adjust to a new normal. Find out what these consumer trends mean in relation to attracting new customers and retaining existing ones in our latest Insights article.